Insights

Social media is one of the most proven and powerful assets available to help take your business to new heights. As social media demand increases, businesses utilize social platforms to communicate better and boost their sales. Marketers also use social networking sites to enhance brand awareness, promote content, and build relationships. There is no one-size-fits-all social media strategy, but one type of content seems to perform well across the board on social–video. Hence, organizations have progressively pivoted toward video content.