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content marketing career
Articles
Kiara Miller

How to Build a Successful Career in Content Marketing?

“Content isn’t King. It’s the Kingdom.” – Lee Odden Content marketing has emerged as one of the best and most effective forms of marketing today. It is content that helps brands and companies connect with their target audience emotionally and content that drives sustainable growth. Hence, that’s why it seems as though virtually every organization in the world is focusing on content marketing today. This has opened multitudinous and enormous gateways for aspiring content writers to pursue an outstanding career

email marketing
Articles
Kiara Miller

9 Phenomenal Strategies to Reduce Email Bounce Backs

In the contemporary business world, email marketing is a thriving trend and businesses are looking to make the most of it. In fact, brands are now getting quite aggressive with their email marketing strategies. However, one major roadblock to the success of email marketing campaigns is the phenomenon of email bouncebacks. To elaborate, according to Constant Contact, 10% is the average email bounce back rate that is faced by email marketing campaigns. To define, bouncing back in the email refers

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